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The lead offer

Websites that earn their keep.

A full marketing site, content engine, CRM, lead pipeline, and overnight optimizer. Built once. Learning every night.

Starts at
$15,000
Retainer from
$1,000/mo
Built in
30 days
What it does

What a Websites does that yours doesn’t.

Overnight optimization

Each night, the system A/B tests headlines, FAQ surface area, CTA copy, image weight. Wins ship in the morning.

AI content drafts

Blog drafts, FAQ updates, social posts, all queued in your dashboard. You approve. Nothing publishes without your say-so.

Lead scoring

Contact form submissions get scored on intent signals. Hot leads notify Will and Erika. Cold leads go to nurture.

Edit-yourself

Click anything. Type what you want changed. Same-day ship. No developer.

AI-change updates

When Anthropic or OpenAI ships something useful, we roll it in. You see the receipt.

The build

30 days from kickoff to live.

01 · Discover
Day 0

60-min call. Written audit by end of day. Build scope confirmed.

02 · Design
Days 1-5

Brand pass, wireframes, interactive prototype. You approve before build.

03 · Build
Days 5-20

Sections, integrations, AI wiring, content seeded, brain initialized.

04 · Launch
Days 20-30

Production deploy. Domain cutover. First overnight loop fires next morning.

What’s included

Everything you need on day one.

No à la carte. No “upgrade for that.” The price you see is the price you pay, and these are the things you get for it.

All 10 Living modules (see /features)
Custom design pass tied to your brand
Up to 8 content pages at launch
Cal.com booking + Resend email + Stripe (if relevant)
Custom contact form → comms engine queue
Per-page Schema.org JSON-LD + custom OG images
Brain seeded with 100+ entities from a discovery call + site scrape
Living Dashboard included for owner access
See all 10 modules in depth → /features
Best for

Who buys this.

  • Owner-operators with a website that's serviceable but tired
  • Service businesses where the website is the first impression
  • Businesses already running a podcast / newsletter / social pipeline that should feed back into the site
Real builds

What we’ve shipped.

Coaching

Maria Jackson · Dental AI Solutions

First paid member in 11 days from kickoff

Commercial doors

Warner Doors

Site + Living Dashboard live

Lead magnet

Dental AI Solutions newsletter

Free nonclinical dental jobs scraper → email list

All case studies

/work

Named clients, real screenshots, real metrics.

Websites that earn their keep.

Book a 30-min call. By end of day you’ll have a written audit + a build recommendation.